The Great Cupcake Makeover

I love to keep up to date with the trends in baking around the world.  Cupcakes have been the favourites for such a long time now and their popularity doesn't seem to be diminishing.  Even with the rise of 'cake balls'!  The fashion designer Patrick Cox, famous for his loafers, has just opened his own cupcake shop with a difference!  It's called Cox, Cookes and Cake and is in Brewer Street in London.  The grand opening was yesterday I believe.

Cox has joined forces with the fashionable French patissier Eric Lanlard (Cake Boy) to give the girly cupcake a much-needed makeover.  Some of the new looks include classic Dali-esque red lips, Andy Warhol inspired images, skull and crossbones and one to look out for, the beef cake which is decorate with a bulging bicep!  And the shop is not so traditional either.  For one, it's next door to a sex shop....  refreshments anyone!  It has black marble floors highlighted with neon pink and sequins on the walls.  Staff are wearing black studded leather aprons and they will deliver locally on rollerskates!  So next time you are in London, don't be shy!
Cox Cookies & Cakes, 13 Brewer Street, W1F 0RH (+44 020 7434 0242 or coxcookiesandcake.com).

Photo: Courtesy of Cox Cookies & Cake